RECRUITMENT DAYS ACTIVITIES FROM THE PERSPECTIVE OF EXECUTIVES: A CASE OF TOURISM FACULTY

Abstract

Author(s): Işıl ARIKAN SALTIK Filiz GÜMÜŞ DÖNMEZ

University-industry collaboration is of the utmost importance with a view to supplying skilled and competent workforce to the tourism industry. This study examines the way tourism executives perceive the recruitment days activity, which is crucial for career development and conducted under the scope of university-industry collaboration. The data was gathered through participated observation and face-to-face interview techniques in a recruitment days which was organized by a faculty of tourism of a state university. The research found that despite the fact that participant enterprises were dissatisfied with some issues, such as facilities of venue, they still wanted to be part of this collaboration. In addition, it was also revealed that presence of other representatives of the tourism industry in recruitment days is likely to lead to enhanced university-industry collaboration as a result of increased motivation

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