WHAT IS THE VALUE CHAIN? AND A BRIEF LOOK AT THE REFLECTIONS OF VALUE
CHAIN ANALYSIS ON VARIOUS SECTORS

Murat BAY; Aytek KO?AR

WHAT IS THE VALUE CHAIN? AND A BRIEF LOOK AT THE REFLECTIONS OF VALUE CHAIN ANALYSIS ON VARIOUS SECTORS

Abstract

Author(s): Murat BAY, Aytek KOÅAR

Businesses have to consider the concept of value chain when conducting strategic analysis. According to this
value chain, various strategies follow strategies such as differentiation, cost leadership, and focus. Value chain analysis
can be evaluated in two ways: the business value chain and the industry value chain. After mentioning the business
value chain in this study, its application in terms of various sectors (tourism, food, industrial production, agriculture,
animal husbandry, local products) was shown. Innovation through this? will we have to concentrate more or on costs? it
is being tried to be determined. Price policies are also formed in each sector under competitive conditions.

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